About Me

Hi,

I am Karun Reddy,

A passionate digital marketer with an extensive knowledge in web world. For the past seven years, I’ve proven myself in helping startups, enterprises, Top level individuals etc, grow digitally and successfully launch and market their products.

From Humble Beginnings

My journey began in the rural landscapes from a small village in Andhra Pradesh, India. I relied on my relative(s) mobile phone to explore the digital world without a reliable internet connection or a computer. During my undergraduate studies, I became fascinated by the potential of web world and explored internet. I saw and realised how advertisements, websites and blogs reached to wider audience and impacted by that. This curiosity led me to start blogging and experiment with Google AdSense and other monetisation methods. However, I decided to make myself Top-of-the-Pyramid and prepared myself with a steep learning of courses and practical experience. I faced challenges in this learning phase as i simultaneously prepared for my Masters (MBA).

The Leap to the Garden City

This is where my dream began to take a shape. I convinced my parents to pursue my MBA and moved to Bengaluru, known as the Garden City and Silicon Valley of India, which was pivotal for my growth. Despite the Financial hurdles of living and educational costs I prepared myself mentally for better opportunities and growth prospects.

Finding My Path

During my master’s studies, I explored various prospects and industries, ranging from health insurance, sales in Internet Lease Line companies and quality control in the airline industry. Working in different segments opened up my true potential to explore the field of Digital Marketing. I made up my decision that my true expertise lies here. I believed i can perform better than others with the right training, leading me back to my true passion: Digital marketing.

The Beginning of a Digital Marketing Career

I started exploring the vast scope of Digital Marketing and started by self-learning on platforms like YouTube, Moz, Semrush and Ahrefs.

I decided to learn and gain hands-on-experience from the best-of-the-best, so I attended personal training sessions, Live events with top digital marketing experts to hone my skills. My Efforts and Hard-work paid off as I landed a job in a Digital marketing Startup agency. It helped me main more knowledge on working with clients on SEO, social media marketing, Google Ads, email marketing, Designing, Development and more. This passion combined with experience fuelled my creativity and ambition, inspiring me to launch over 20 development, design, and marketing projects and personally trained more than 40 students in digital marketing.

The Turning Point: Becoming Skilful

A significant opportunity to start a successful journey came through Husys Consulting Limited. Husys, now part of People2.0 (A US Based EOR and AOR Experts), has evolved into one of the top PEO/EOR service providers in India, helping global businesses to expand globally with 22+ years of expertise in end-to-end HR management and their own HRIS platform, ApHusys.

With company support and my expertise combined together, I played a pivotal role in their digital marketing strategy for the past seven years. With determination and intelligent approach, I focused on implementing Google Ads, SEO, and social promotions. Collaborating with an incredible team, I developed a 200+ pages website and expanded our efforts to include email marketing, chatbot implementations, and advertising on platforms like Quora, Facebook, and LinkedIn. Even during the challenges of the COVID-19 pandemic, our collective efforts generated over 2,000 inquiries, 1 crore+ impressions, and managed an ad spend of 35 lakhs.

Journey wan’t a fairy tale, but i successfully Helped in growing company and at the Same time I gained a vast area of experience in this ocean of Digital Marketing. It wasn’t easy, but nothing worthwhile ever is.

Continuing the Journey

My journey continues as I explore new trends and opportunities in digital marketing. I always thrive for more than targeted results which helped me in my growth. Follow me on this journey to discover the latest insights in designing, development, and digital marketing.